Nakasero.com website is inspired by the long tradition of open markets in Uganda and particularly, the city market which has a similar name. Uganda has long cultivated a “buyer-seller” culture where prices were always open to discussion and revision. Nakasero.com enhances this culture by giving it an “e-marketing” platform; one in which all Ugandans can afford (free listings) and, with some computer literacy and Internet access, many can enjoy. Nakasero.com is owned by BBNet (the creators of Buuza.com – Uganda's number one online directory) and it seeks to uphold these principles:

• Open, accessible and transparent trade among all, regardless of gender and physical disability with the exception that one must be an adult (18 years and over) and legally able to do business.

• Expanding trade possibilities such that, for instance, both rural and urban exchanges can occur.

• Developing trading skills through participating in such platform and which may inspire numerous services and products to evolve thereafter

• Promoting individuals and businesses that cherish fairness and honesty in their business dealings. While there will always be the “bad apples” (of which we do stress the utmost caution in any market – “let the buyer beware”), honest individuals and businesses deserve to be given merit and recognition. Good business begets more good business – and therefore the website should see some traders therein excelling.

We asked the users of Nakasero.com to assist us in safe-guarding these principles through the sharing of ideas and to alert us of any persons or activities found on the site that run counter to these ideals. We shall, to the best of our ability, protect the website from abuse as well as to constantly improve upon it.

The Nakasero.com Support Team

admin@nakasero.com

July 2008